Planning evidence, over MCP
For media planners. Ask Currents from Claude, ChatGPT or Copilot. Every answer states a topic's attention, its momentum, and the videos behind it.
Which topics in pet care are rising, and where are few brands present?
dog anxiety & calming care
brand presence: light
senior dog mobility
brand presence: light
fresh food toppers
brand presence: active
attention · momentum · brand presence · videos linked
Planning, in numbers.
What holds attention, and which way it is moving.
Size and direction are separate questions. Planning reports both for every topic.
- Attention and momentum for every topic
- Brand presence: where ground is open
- What viewers ask
Pet Care · US
three ways to read a categoryBig
most attention
- dog training basics
- puppy first year
Fast-moving
strongest momentum
- dog anxiety & calming care
- senior dog mobility
Uncontested
few brands present
- senior dog mobility
- travel with pets
dog anxiety & calming care
breakoutCalming routines that worked for our rescue
video ↗Vet explains separation anxiety in dogs
video ↗Crate training an anxious dog, week by week
video ↗evidence · linked for every topic
Every answer carries its evidence.
A plan has to be defended. Each topic links to the videos behind it.
- Videos linked for every topic
- Every figure has a published definition
- The same data your traders target with
No new platform to learn.
For pre-campaign planning, and for changes in flight.
Your chat tools
Claude, ChatGPT and Copilot, over MCP.
Your category and market
Answers are scoped to what you bought.
One key
The same key as the API.
Questions.
- Which chat tools does Planning work in?
- Claude, ChatGPT and Copilot. Planning is delivered over MCP, the protocol these tools use to connect to outside data.
- How current are the answers?
- Every category is rebuilt every 24 hours.
- Can the answers go into client documents?
- Yes. Each topic links to the videos behind it, and every figure has a published definition.
- Is this audience data?
- No. Planning describes content and the attention it holds. No cookies and no user IDs.
- How is it priced?
- By scope — categories and markets. You get a real number in the first call.
Ask your category a question.
One demo — live answers on your category and market, evidence included.